New Delhi, 06th December 2007- Delta India Group, part of 4.26 billion USD Delta Group a leading world class provider of Power Management Solutions for IT, Telecom; Industrial Automation; Visual Displays; Components ; Renewable Energy; Networking / wireless solution and Automotive products, today announced an aggressive roll out of marketing programs to help strong build brand awareness and premium positioning for its power management, visual displays ,industrial Automation and renewable energy product lines in India. As a first step, Delta has entered into an agreement with EXL Public Relations, amongst the leading public relations agencies focused on high technology industries, to build strong brand awareness and product positioning advantage for its product lines in India.
“Our goal is to build strong brand awareness for our market leading product lines amongst vertical specific market communities in India,” says Mr.Dalip Sharma, MD, Delta Energy Systems. Delta India Group,” Focused, process driven and well experienced in servicing high technology brands, EXL PR has all the necessary credentials to help us build strong mindshare and positioning advantage for our brands in India. We will work closely with EXL to unveil our latest technology innovations, channel programs and other corporate social responsibility campaigns in India,” he added.
“Delta is an acknowledged brand leader in power management solutions for the high technology industry and it is a matter of pride for us to represent them in India,” says M. Dayanand, Managing Director, EXL Public Relations.
About Delta India
Delta Energy Systems (India) Pvt. Ltd., DES India, incorporated in November 1996, is a 100% Subsidiary of DET International Holding Limited, part of the DELTA Group. DES, India has achieved recognition of being the market leader in the telecom power industry, with an installed base of in excess of 60, 000 systems across the country. DES India is responsible for developing business in South Asian Region and is also recognized as the “Centre for technical Excellence” for South Asia. Delta offers custom designed power Solutions. These solutions are designed for varied applications, foremost being the growing telecom applications. These state-of-the-art customized solutions are backed by a reliable and efficient service support. Delta India has impressive installation based with regional support centres all over India and SAARC regionOperating in India since 1992, Delta India Group is responsible for developing business in South Asian Region and is also recognized as the “Centre for technical Excellence” for South Asia. Delta India Group has impressive installation base with regional support centers all over India and SAARC region and has been awarded the ISO 9001:2000 and ISO 14001:2004 certifications by Underwriters' Laboratories, USA, for Quality, Procedures, Environment management and OHSAS 18001 1999. More information about Delta India Group can be found at www.deltaelectronicsindia.com
About Delta Group
Established in 1971, DELTA 4.26 billion $ group ; is a global leader of Innovative switching power supplies and a major source for Power Management Solutions for IT, Telecom; Industrial Automation; Visual Displays; Components ; Renewable Energy; Networking and wireless solution and Automotive products. DELTA is a globally-enabled manufacturer with more than 50,000 employees in 120 countries with 31 manufacturing facilities totaling 8.8 square feet in production space, 33 R&D centers, 76 sales offices around the world and 94 logistics hubs. For years, the company has established valued partners of leading brands of the world. Along with receiving distinctive International recognition from blue chip customers, Delta was recently awarded the Forbes Asia's "Fabulous 50" (Fab 50) award.
About EXL Public Relations
Since 1997, EXL Public Relations has been helping technology companies build strong mindshare and market share for their products and services in target markets around the world. Articulating compelling stories for business advantage, EXL helps companies, including start-ups, mid-sized companies and large corporations translate technology innovation into market advantage. Leveraging the extensive reach and influencing power of the media and peer groups, EXL PR campaigns enable clients to usher in new technology innovations, create new market segments for early entrant advantage or simply level the playing field against older, well entrenched competition. Over the years, a wide variety of clients have experienced and benefited immensely from quality services offered by EXL PR. For more information visit www.exlpr.com