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Optimal
Media Solutions Limited (A Times Group Company) is a leading image
building organization. We are looking towards moving beyond the current
format of advertising, which is currently used extensively by
organizations to improve brand awareness. OMS collects material from the
respective clients and presents it in such a form that it attracts public
attention and thus this activity results in a brand building for the
client. OMS provides these services by way of selling of space in print
media which also includes estimation of space of advertisement, formation
of general layout etc. OMS provides assistance to its clients in relation
to designing or creation of contents for publication by way of print
media. Optimal Media Solutions operates in the metro supplements (for
e.g. Delhi Times, Bombay Times etc) of The Times of India.
OMS offers
the following properties to clients in the metro supplements:
Front
Page Lead Picture: New launches/events.
Page 2/3 (Events Pages):
Covering events, parties and happenings.
Spotlight on Page 2:
Features the achievements of an individual based on his profile.
Lifestyle (On Saturdays):
Profiling and concepts on brands and individuals (articles/columns).
Concentrates on fashion trends, entertainment, beauty
products etc.
Travel Page:
Published on Wednesdays and Thursdays in the Metro Supplements Customised Concepts: We develop customised
articles to cater to specific brand objectives.
What's Hot (On Fridays):
Focus on latest happenings/events. Special pages
created for channels and details of programmes.
Rouge (On Saturdays):
Concentrates on women's interest areas.
What's Hot (weekly publication):
Features articles on diverse themes like lifestyle, health, travel etc in
magazine format.
Background:
- OMS functions like an
image management agency for clients.
- Understands their unique
needs.
- Translates them into
editorial concepts.
- We Provide space in print
media (TOI Group Publications)
Why
OMS?
- The need for clients to
constantly reinvent themselves.
- To position products,
organizations and individuals, in an articulate and effective
manner.
- To ensure all content is
well presented and meets the highest standards.
- To encourage partnerships
with the Times of India group.
- To be a comprehensive
provider of positioning solutions, using a wide range of existing
platforms.
Our
Business associations:
- Individuals
- Corporates
- Retail clients
- Events
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